Human resource management- Starbucks case study Essay

†¢Creates environment where each employee is encouraged to make the best possible contribution to the effective working of the organization. Starbucks staff are trained and motivated to create the ‘Starbucks experience’ for their customers by providing exceptional customer service †¢Promotes efficiency and increased productivity among workers through training, guidance and counseling. Starbucks offers a variety of rich training and development of their staff †¢Development of mutual respect, dignity and trust between management and workers through employee relation. †¢Enhance employee morale. †¢concerned with utilizing human resources optimally ORGANIZATIONAL †¢identify and recognize the role of HRM for overall organizational effectiveness †¢HRM should not be treated just as an end whereas; it is only a means to assist the company with its primary objectives. In short, HRM dept exists to serve the rest of the organization. The role of HRM should be more strategic in nature COMMUNITY †¢Needs of the community should be addressed in an ethical and socially responsible manner and care should be taken to minimize the negative impacts of any such demands upon the organization. Starbucks also has proclaimed their commitment to communities & environment through their mission statement, â€Å"Contribute positively to our communities and environment†. They achieve this by organizing community programs and events at least twice a year; these events facilitate donations of funds, contributions for noble causes, and also provide job opportunities. †¢As for their commitment to environment, they play an active role in instilling environmental responsibility among their employees. They also strive to use, buy and sell environmentally friendly products. Significance: Why has the disciple of HRM gained importance in recent times? This is because Organizations has realized the importance of contribution that people can make to an organization. It has in recent years been identified and recognized that human resource is the most valuable and powerful assets any organization can possess as its people are the most fundamental element in determining the scale of success of any organization to a great extent and also firms can gain competitive advantage. HRM helps to channel the needs and competencies to harness a lot of talent and capabilities and to make the best out of them. HRM should be aligned and integrated with the Business strategy to be successful. Impact of Human Resources on Organizational Performance Source: (Steven H. Bates, 2003) Starbucks has realized in their initial stage itself that People can contribute tremendously to the organization if HRM is administered wisely and strategically and also if they are well motivated and paid. The reasons why people management should be considered a vital element: †¢Service is delivered by people, HRM strategies ensures customer service is excellent, which in turn would lead to customer satisfaction †¢Less competent HRM leads to unsatisfactory customer service which will lead to poor performance and organizational efficiency †¢knowledge comes from the firm’s people and they should therefore be skilled and trained †¢well motivated staff is always more productive, enhancing the sales at Starbucks †¢Provides competitive advantage to firms. Services at Starbucks are known to stand out compared to other firms in the same field due to staff commitment to the brand. HRM can make a significant contribution to the competitive advantage of a firm if the firm is capable of tapping thier people’s exceptional skills and core Competencies. It is hence understood that by developing and maintaining competitive advantage, a company can be successful and remain profitable. HRM stakeholders: These are the groups affected by business practices †¢customers- expect exceptional service or/and better product †¢Employees- expect attractive job and sound compensation †¢shareholders- expect a return on money invested †¢Community- expects activities and projects that minimizes harmful effects to environment STARBUCKS – Company Profile Starbucks is the world’s largest coffeehouse company; Starbuck’s first store was opened in Seattle on March 30th 1971 by three partners. The firm believes in supplying and serving the best possible coffee. The name, ‘Starbucks’ was taken from the novel ‘Moby Dick’ (Starbucks, 2012). Major Achievements: †¢International Corporate Achievement Gold Medalist , 2005 †¢Great places to work’ Institute named Starbucks Top 10 Best Workplaces in the UK, 2007 †¢Awarded Most Ethical Company in Europe’ , 2009 †¢ Named twice as Mobile Marketer of the Year, 2010 & 2012 Leadership Style at Starbucks Adopted By Howard Schultz: â€Å"We are not in the coffee business, serving people; we are in the people business serving coffee.† –Howard Schultz, (former) CEO of Starbucks. * Transformational Leadership: This style is often considered to be one of the effective styles to adopt in business situations. This approach inspires, encourages and motivates people to perform their best and by leading as example. These leaders take initiatives to add value to the organization. * Schultz is also known to adopt ‘engaging employees’ approach. An engaged employee is completely involved, committed and enthusiastic about their work. Roles and Responsibilities 1. Strategic Partner: To align HRM strategies with business strategies. (Noe R. et al,2003) 2. Administrative Expert: To design and deliver efficient HRM practices and processes. 3. Employee Advocate: Involves commitment & contributions of the employees to be managed. Irrespective how skilled the workers may be, if they are detached or angry, they will not contribute their efforts to the firm’s success, nor will they stay long with the firm. 4. Change Agent: This requires HRM to help transform firms to meet the new competitive conditions. In today’s rapidly changing competitive world, constant change and capacity for change should be developed. (Noe R. et al, 2003) Shift of focus in HRM function: 1. Self-Service : Online access to information and transactions relating to HR for employees. 2. Outsourcing: The practice of outsourcing HR activities to specialist service providers. Reasons of the above two are: †¢to save money and efforts †¢to increase HR operations efficiency †¢spend more time on strategic functions and important business issues However, Outsourcing should be carefully considered as lack of understanding may arise regarding the capabilities of the outsourcing provider, Sometimes even failure in achieving goals and substandard delivery of services may occur. (T. Starner , 2005 .) Factors Affecting Starbucks HR practices HR practices are strongly affected by the Internal & External environment of Starbucks. Various Models of HRM: †¢Harvard Model †¢Michigan Model †¢Guest Model †¢Warwick Model There are various f HR models developed by scholars which fall either under the soft or hard perspective to HR. Below are two models that represent one hard and soft approach each 1. MICHIGAN/ MATCHING MODEL This model is the ‘hard’ approach to HRM where Human resources are matched with the jobs in the organization. This model suggests the HR should be treated just like any other resources by utilizing it to the maximum along with other resources to attain organizational goals. 2. HARVARD MODEL Harvard model emphasizes on the human element of HRM and employees are given importance just like any other resources and treated as assets rather than costs. This model is based on human relations and their outcomes are committed & motivated employee providing competitive advantage.

Sales and Inventory “Sheryn “

Chapter 1: Introduction I. INTRODUCTION In today's business environment, even small and mid-sized businesses have come to rely on computerized sales and inventory systems. Certainly, there are plenty of small retail outlets, manufacturers, and other businesses that continue to rely on manual means of inventory tracking. Indeed, for some small businesses, like convenience stores, shoe stores, or computer shops, purchase of an electronic inventory tracking system might constitute a wasteful use of financial resources.But for other firms operating in industries and features high volume turnover of raw materials and/or finished products, computerized tracking systems have emerged as a key component of business strategies aimed at increasing productivity and maintaining competitiveness. Moreover, the recent development of powerful computer programs capable of addressing a wide variety of record keeping needs—including inventory management—in one integrated system have also c ontributed to the growing popularity of electronic inventory control option.Computers began from a wild imaginative idea to the world’s highly prioritized tool. Computers today are now used as a substitute to manual processes and other past inventions like the radio, television, etc. It is now used by people for much simpler, easier and faster way to do things. Some used it as a hobby, and some use it as a job. 1. 1Background of the Study We the graduating students needs 1. 1. 1 History Memory Hub Computer is located on the 2nd floor of Lotus Mall, Nueno Ave.Imus city Cavite was a branch of the main shop located in the Robinson Mall. Its operation started back in 2007 who owned by a Chinese businessman who decided to invest his money in a right business opportunity like a desktop computer packages shop. Back then , in 2008 it become successful and the consumer demanded fore more. So the owner decided to expand its branch population here in the Cavite. 1. 1. 2 Mission and Visi on Why do we need a mission ? A Mission Statement defines the organization's purpose and primary objectives.Its prime function is internal – to define the key measure or measures of the organization's success – and its prime audience is the leadership team and stockholders. Why do we need a vision ? Organisations need to know where they are heading and what they are trying to accomplish and to state this clearly for getting there is dependent on the efforts of a large number of people – not all of whom can just be assumed to instinctively know what the collective goal is. An institution’s vision statement is thus an articulation of its major goals and ambitions.The organisation which does not articulate its vision for the future will not necessarily fail, indeed it may continue to ‘tick over’ quite nicely, but nor is it likely to thrive. It stands less chance of growing, expanding and improving because it has no clear idea of what direction o r form this growth, expansion or improvement should take. Not every good idea can be funded and not every opportunity pursued. Without a clear idea of where the institution is heading there is no sound basis for prioritising these decisions, resulting in an institution which is paddling as hard as it can, but making little real progress.Vision Statements also define the organizations purpose, but this time they do so in terms of the organization's values rather than bottom line measures (values are guiding beliefs about how things should be done. ) The vision statement communicates both the purpose and values of the organization. For employees, it gives direction about how they are expected to behave and inspires them to give their best. Shared with customers, it shapes customers' understanding of why they should work with the organization. 1. 1. 2. 1 MissionWe Memory Hub Computer wants to Give the best service and good quality to our valued costumers and make sure you will get best offer and best product. 1. 1. 2. 2 Vision Memoryhub Computer’s bring you a cheapest price but highly and good quality products. 1. 2 Statement of the Problem 1. 2. 1 General Statement of the Problem Based on our observation the manager is too busy in making a sales and inventory so we decided to make a program that can solved their problem no more hassle, time consumming and effortless and that program is a computerized sales and inventory by the used of computer the manager can do the task faster . . 2. 2 Specific Statement of the Problem Taking down sales and inventory manually it is a problem? Yes, because in our generation we have a lot of modern technology so that you can work faster and easier. So our group aim is to make a program that computerized by the used of computer you cannot write it in a paper , you can do your task less effort and time consuming. 1. 3 Objectives of the Study 1. 3. 1 General Objectives One of the problem in Memory Hub Computer is the manual s ales and inventory we decided to make a program that can solve their problem and that is Computerized Sales and Inventory. . 3. 2 Specific Objectives Having a computerized Sales and Inventory system they can filter, sort and searching data quickly by the used of computer rather than taking down ineventory mannually. 1. 4 Significance of the Study can create a system to support In the implementation of the enhanced computerized billing system, Cavite Landmark Marketing Incorporated and One Magnolia Place Realty’s will have a more secured business transaction. One Magnolia Place Realty employees will benefit this study in everyday transactions pertaining to their tenants billing payment and information.The importance of this study is to make a comparison between the current the project that was given by ourinstitution,Datacom Institute of Computer Technology. 1. 5 Scope and Limitation Scope means the extent of your investigation. Limitations are the limits or things you did not investigate, or the reasons why your conclusions may not be valid. The â€Å"scope† section is where you list what you are doing. The â€Å"bounds† section is where you set the boundaries and you list some thing explicitly that you are not doing because they are outside the bounds of the project.At first, having two sections sounds redundant, but it removes ambiguity. Try to imagine questions and head them off. You might know what you mean by â€Å"high school† but some people reading your work may have different interpretations. Don't assume too much about your readers. Limitations are the circumstances which are not considered in the thesis because of some reasons like if a student interprets the relation between inflation and interest rates then the limitation can be the 100% accuracy of data.Moreover, all the situations which can limit the interpretation of data are considered the limitations. It is very important to describe the limitations in thesis, so t hat the reader may know about the circumstances in which the researcher has conducted the thesis. . 1. 5. 1 Scopes The proposed system of Memory Hub Computer is designed to have an ability of filtering,sorting,searching, storing and saving data. It can access by the used of username and password but it has a limitation.You can make your inventory faster by the used of computer. You can do other task fast. You can consume your time wise. 1. 5. 2 Limitations All programs has a limitations , so our system design has an ability of serching , storing and saving but it has a limitation like you cannot edit data without the permission of manager because it has a username and password. Another one is you cannot put the number of stocks, the stocks that left, and so on without computer because it is computerized.

Answer questions Assignment Example | Topics and Well Written Essays - 3000 words

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Incidence of ill effects from exposure to the radio frequency Essay

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PROMOTING BETTER PATIENT CARE Essay Example | Topics and Well Written Essays - 500 words

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Intensive Care Competencies Research Paper Example | Topics and Well Written Essays - 2500 words

Intensive Care Competencies - Research Paper Example A qualified and effective nurse understands all the dynamics of patient advocacy (Kassirer, 2009). In the intensive care unit, a nurse becomes the patient’s advocate. If the patient is paralyzed, unconscious, asleep or in pain, the nurse becomes the advocate for his or her rights and integrity (Lundy & Janes, 2009). The patient must always be ventilated and properly positioned (Lipe, 2003). This takes a lot of courtesy and professionalism from a nurse. If the nurse is working in a hostile environment where the services are limited and resources are scarce, the integrity of service delivery may be compromised (Lipe, 2003). Therefore, the nurse has to use all the necessary means to shield the patient from embarrassment or unwanted happenings during the service delivery. Critical reasoning must always be tempered with clinical reasoning in the nursing profession (Brunt, 2008).The willingness and ability to take responsibility is one of the most prominent competencies during the i ntensive care (Joint Commission Resources, 2004). It is always easy for nurses to blame people and other players when things go wrong. Nurses can take advantage of their patients’ ignorance and fail to take the blame upon themselves when things go wrong (Kassirer, 2009). This leaves patients more confused. A professional nurse working in the intensive care unit should be able to take responsibility and blame upon both the team and the patient if need be. This also involves recognizing one’s shortcomings.... Therefore, the nurse has to use all the necessary means to shield the patient from embarrassment or unwanted happenings during the service delivery. Critical reasoning must always be tempered with clinical reasoning in the nursing profession (Brunt, 2008). The willingness and ability to take responsibility is one of the most prominent competencies during the intensive care (Joint Commission Resources, 2004). It is always easy for nurses to blame people and other players when things go wrong. Nurses can take advantage of their patients’ ignorance and fail to take the blame upon themselves when things go wrong (Kassirer, 2009). This leaves patients more confused. A professional nurse working in the intensive care unit should be able to take responsibility and blame upon both the team and the patient if need be (Elliott, 2006). This also involves recognizing one’s shortcomings (Lipe, 2003). During critical thinking, analysis and evaluation are used before a conclusion is r eached (Joint Commission Resources, 2004). Some of the analyses and observations end up pointing at some professional omissions and laxity on the side of nurses in the intensive care unit (Brunt, 2008). This can be solved by admitting these omissions. The ability to think fast enough is also extremely necessary (Elliott, 2006). During clinical reasoning, trial and error decisions can be made in genuine faith. A competent nurse should be able to explain such decisions when called upon (Kassirer, 2009). Sometimes, some of the team members can run out of the ideas while carrying out some sensitive procedures. The ability of a nurse to observe and address the individual needs of team members is critical. Most of these

Company Assignment Example | Topics and Well Written Essays - 1000 words

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International Business strategy Essay Example | Topics and Well Written Essays - 2500 words

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American History (Political Parties) Essay Example | Topics and Well Written Essays - 750 words

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Carson Stanton Case Essay Example | Topics and Well Written Essays - 1750 words

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Personal Goal Essay Example for Free

Personal Goal Essay My purpose for seeking a Doctorate Degree in Educational Leadership is to expand my knowledge of theory and research methods as it pertains to education Being a seasoned professional in the field of education as a Master Teacher for fifteen years, and having been exposed to different challenges in teaching the learners and leading the school, I had this profound realization on the critical tasks of education in this age of globalization. The way schools are led and managed is changing. The types of school leaders and governing bodies that exist today are far more diverse than they once were; and they will continue to develop given the fast-paced movement of modern technology which affects how people and society evolve nowadays. Hence, this complexity calls for leaders with exemplary leadership style that are worth emulating for others so as to make a real distinction in the lives of many people, not only in a community, but for the country, as a whole. Educational leadership and management as a field of inquiry play a significant role in the improvement of schools; leveraging learning outcomes; and enhancing instructional competence of students. In schools, high performance rating and high literacy rates among their clienteles connotes success in one’s governance in education, thus, in making relevance to the system, educational leaders need to exercise certain leadership models that are truly manifesting merit in order to achieve its goals. And I think I already have what it takes to become a leader who can have the knowledge and skills to make these goals a reality.

Changing Role of Hr Management Essay Example for Free

Changing Role of Hr Management Essay The Changing Role of Human Resources Management The ever-changing roles within human resources management (HRM), in response to trends, are from a dynamic environment and the importance of HRM. Every changing organization has a need for a HRM to respond and implement changes. The organizations driven by e-business and technology need to be ready to respond and adapt to the environmental changes and should focus on satisfying the company’s customer needs. In this role, the HRM contributes proactively to the development of global strategic plans and objectives. This essay will explain the changing roles in human resources management to the trends of: (a) globalization, (b) technology, (d) diversity, (e) e-business, and (f) ethics. Globalization The globalization of a business is the major challenge in human resources within the management of the business, new competitive aspects, and the cultural diversities are adding frequently (Gale Group, 1999). To reach the demands, the HRM is developing new business procedures and practices to adopt the shifting patterns of business. The human resources must deal with numerous challenges like maintaining proper coordination from the business activities in multiple locations around the globe. Human resources must prepare and have an understanding of the increase in global competition. The human resources departments are gaining awareness globally for the development of the human resources teams with activities dealing with the multicultural diversity. Technology The performance of HRM relies largely on the technological aspects. With the introduction and use of advanced technologies, the abilities and performances of the human resources are in need of required output. Businesses are incorporating advance technologies for meeting the demand of the consumers. This development has the human resources beginning to train continuously on the newer technologies in an effort to create processes, which are more effective. HRM is requiring changes in its practices to accommodate the advance computerized technologies and information systems (Frantzreb, 1998). All work done manually by the department must change to a more technical form to maintain and control the processes and data for a business to be more effective and productive. The technological skills within the human resources require coordination with the advance technology-based processes. Diversity The multicultural practices in business are making the environment within a business more diversified. In business environment today, a human resources professional come from multiple cultures and are working side-by-side in the same company meeting the same goals. For these professionals, it is paramount in maintaining a complete and thorough understanding of the morals, ethics, and values of the multiple cultures. The human resources professionals are developing innovative ways of managing the knowledge to deal with the diversity of the cultures. In addition, business environments that have diverse cultures are educating the HRM to perform the activities to the local consumer driven demands. Fast implementations in cultures are because of advancing technologies, which are causing the human resources to change its practices (Collins Clark, 2003). E-Business In an effort to eliminate the work burden, businesses are transforming normal operations to the e-business technological form. Business in the electronic form is causing the HRM to transform and develop newer procedures and practices. The human resources of companies have to maintain new skills and change the understanding from the brick and mortar style of business to the more advanced technological business environment, which is in a computerized form. To advance the performance levels, the HRM is starting to incorporate training in information technology to the human resources professionals in an effort to maximize the adaptation to the rapid changes to the practices for the e-business model (Mitchell, 2001). The human resources professional is requiring the computer and Internet-based business technologies to follow the accounting and marketing practices. Ethics In addition to being competitive, business professionals must maintain an even balance with the organizations ethics (Vickers, 2005). The HRM must create a business environment that is suitable with the company’s ethics policies. The HRM must maintain the interests of the stakeholders to an equal level without any discrimination. The first priority must be to the consumers’ best interest. To accomplish and maintain a balance between maximizing profits and maintaining consumers’ satisfaction, the HRM must make the business’s practices in such a manner. Conclusion Human resources management must be a major section within the business’s environment, which must adapt its roles to accommodate the ever-changing trends of the global practices. The HRM roles must not change for only a single aspect, but simultaneously alters according to all the factors. The most important aspect is in globalization. Other aspects like technology, as with e-business, makes the need for the knowledge of professionals within the HRM to be more technologically advanced. The ethics and diversities in business demand the management to maintain the vision of its employees to an equal level.

Characterizing Novel Methoxybenzene via Boron-ate Complex

Characterizing Novel Methoxybenzene via Boron-ate Complex Synthesis and Characterization of Novel (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene via Boron-ate Complex Habib Hussain[*], Syeda Rubina Gilani, Zulfiqar Ali, Imdad Hussain, Hajira Rehman   Abstract: Novel (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene was synthesized through boron-ate complex. 3-(4-methoxyphenyl)propyl diisopropylcarbamate was reacted with allylboronic acid pinacol ester in the presence of N,N,N,N-tetramethylethyllenediamine (TMEDA) to give secondary boronic ester which was further reacted with (vinylsulfonyl)benzene by using Grubbs Hoveyda II. Resulting product (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane was then treated with 1-bromo-3,5-bis(trifluoromethyl)benzene in the presence of n-BuLi to get nucleophilic boron-ate complex. (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene was obtained in excellent yields by stirring boron-ate complex at 50oC for 1h and refluxing for 15h. Keywords: Lithiation Borylation, Secondary Boronic Ester, Olefin Cross Metathesis, 1-bromo-3,5-bis(trifluoromethyl)benzene , Boron-ate Complex 1. Introduction Olefin metathesis chemistry1 has led a number of opportunities in organic synthesis. Olefin metathesis2involves the redistribution of fragments ofalkenes by regeneration of carbon-carbondouble bonds. There are numerous applications of olefin metathesis and it is an important methodology to produce reagents. Addition of aryl lithium reagents to secondary boronic esters results to a new class of chiral organometallic-type reagents which have broad utility in asymmetric organic synthesis. R. Larouche-Gauthier3 formed intermediate boron-ate complex by adding an aryllithium reagent to a secondary boronic ester. It behaved as a chiral nucleophile and maximum enantioselectivity was found by using electron withdrawing groups on aryllithium. Habib Hussain4 studied the effect of steric bulk of aryllithium on stereoselectivity of boron-ate complexes. Hoffmann5 obtained chiral Grignard reagents from sulfoxides Mg exchange reaction of halosulfoxides. Herbert C. Brown6 investigated iodination of the ate- complexes from various B-alkoxyborinane derivatives and 1-alkynyllithium. E. Vedejs7 synthesized ate- complexes which contained stereogenic boron by reacting trivalent boranes with nucleophiles. They noticed that stability of ate-complex depend upon the electronegativity of substituents attached to b oron. Ryschkewitsch, G. E8 resolved chiral boron-ate complexes by classical methods. Anna Bernardi 9 determined the role of ate-complxes im aldol stereoselectivity. In the recent paper, we reported the synthesis of Novel (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene (7). It was characterized by IR, 1H, 13C and ms. Lithiation-Borylation was used to synthesize the secondary boronic ester and by using olefin cross metathesis, it gave (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane when reacted with (vinylsulfonyl)benzene. (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane was converted into ate-complex when on heating produced the desired product. 2. Experimental Section 2.1. Materials: n-butyllithium (nBuLi), sec. butyllithium solution (sBuLi) (1.6M), pinacol, N,N,N,N-tetramethylethyllenediamine (TMEDA), (vinylsulfonyl)benzene, Grubbs Hoveyda II and 1-bromo-3,5-bis(trifluoromethyl)benzene were purchased from Sigma Aldrich. All reagents were used as such as received. To avoid from moisture diethyl ether (Et2O) and tetrahydrofuran (THF) were dried with 4 A ° molecular sieves. The experiments were performed using schlenk line under nitrogen atmosphere in the absence of air and moisture. 2.2. Synthesis and Characterization of 2-(1-(4-methoxyphenyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (3): To a solution of 3-(4-methoxyphenyl)propyl diisopropylcarbamate (1.0g, 3.41mmol, 1.0eq) (1) and N,N,N,N-tetramethylethyllenediamine (TMEDA) (0.61mL, 4.09mmol, 1.2eq) (2a) in Et2O (17mL) at -78oC, Sec. BuLi (1.6M in 92:8 cyclohexane/hexane, 2.9mL, 3.75mmol, 1.1eq) was dropwise added and stirred for 5h at -78oC. Then allylboronic acid pinacol ester (0.77mL, 4.09mmol, 1.2eq) (2) was dropwise added to the reaction mixture and further stirred at -78oC for 1h and allowed to warm to room temperature. At this stage, a solution of MgBr2.OEt2 in Et2O, made as follows, was added to the reaction mixture. [At room temperature, 1,2-dibromoethane (0.60mL, 6.88mmol, 1.0eq) was added into a suspension of magnesium (0.17g, 6.88mmol, 1.0eq) in Et2O (8.6mL). The reaction flask was further stirred for 2h after placing into a water bath in order to control the moderate exotherm]. Biphasic mixture having two layers thus obtained was added to the former reaction mixture via syringe and then refluxed for 16h . After cooling the reaction mixture to room temperature it was quenched with water. Et2O was added, the layers were separated and the aqueous phase was extracted with Et2O. The combined organic layers were washed with 1N HCl, 1N NaOH, water and brine, dried (MgSO4), concentrated and purified by column chromatography (SiO2) and pure (R)-2-(1-(4-methoxyphenyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (3) (0.84g, 77.60%) was obtained as colorless oil. The reaction is given in Figure 1. 1H NMR (400 MHz, CDCl3) ÃŽ ´ ppm 7.09 (2H, d, J=8.80 Hz, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 6.81 (2H, d, J=8.80 Hz, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 5.86 – 5.75 (1H, m, CH=CH2) 5.04 (1H, d, J=2.20 Hz, CH=CHH) 4.94 (1H, d, J=10.27 Hz, CH=CHH) 3.78 (3H, s, OCH3) 2.63 2.48 (2H, m, ArCH2CH2CHBCH2) 2.27 2.11 (2H, m, ArCH2CH2CHBCH2) 1.78 1.58 (2H, m, ArCH2CH2CHBCH2) 1.25 (12H, s, 4 à ¯Ã¢â‚¬Å¡Ã‚ ´ CH3) 1.08 1.18 (1H, m, ArCH2CH2CHBCH2) 13C NMR (100 MHz, CDCl3) ÃŽ ´ ppm 157.6 (1C, -OCH3), 138.4 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH), 135.0 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH), 129.2 (1C, ArC-O), 114.9 (1C, -CH2CH=CH2), 113.6 (1C, -CHb=CH2), 83.0 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ C(CH3)2), 55.2 (1C, ArCCH2), 35.3 (1C, CH2CH2CHB), 34.5 (1C, -CH2CHB), 33.1 (1C, -CHBCH2CH), 24.9 (1C, -CH2CH2CHB), 24.8 (4C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ (CH3)2C). 11B NMR (96.23 MHz, None) ÃŽ ´ ppm 33.24 IR (film): ÃŽ ½ (cm–1) 3026 (sp2C-H Stretch), 2977, 2924, 2852 (sp3 C-H Stretch), 1511, 1456(sp2 C=C Stretch), 1243, 1175, 1142 (sp3C-O Stretch), 846, 822, 670 (sp2 C-H oop bending). 2.3. Synthesis and Characterization of (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (5): Grubbs-Hoveyda II (4a) (3.9mg, 0.0063mmol, 0.05eq) was added to a solution of 2-(1-(4-methoxyphenyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (3) (40mg, 0.126 mmol, 1.0eq) and (vinylsulfonyl)benzene (4) (0.0635g, 0.378mmol, 3.0eq) in CH2Cl2 (2mL). After fitting a condenser to the flask, reaction mixture was refluxed for 15h under nitrogen. The reaction mixture was then reduced in volume to 0.5mL and purified directly on a silica gel column eluting with 9:1 Pet. Ether/ EtOAc to provide the desired product (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (5) as dark brown solid (0.0438g, 77.25%)10. m.p. 82.0oC 1H NMR (400 MHz, CDCl3) ÃŽ ´ ppm 7.88-7.84 (2H, m, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 7.62-7.56 (1H, m, , 1 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 7.54-7.48 (2H, m, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 7.05-6.99 (2H, m, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 6.96 (1H, t, J=6.97 Hz, CH2-CH=CH) 6.84-6.77 (2H, m, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 6.31 (1H, dt, J=15.16, 1.47 Hz, CH2-CH=CH) 3.78 (3H, s, -CH3) 2.59-2.45 (2H, m, CH2-CH2-CHB) 2.43-2.26 (2H, m, CH2-CHB-CH2) 1.77-1.66 (1H, m, CH2-CHB-CHH) 1.63-1.53 (1H, m, CH2-CHB-CHH) 1.27-1.21 (1H, m, CH2-CHB-CH2) 1.18 (12 H, s, 4 à ¯Ã¢â‚¬Å¡Ã‚ ´ CH3) 13C NMR (100 MHz, CDCl3) ÃŽ ´ ppm 157.7 (1C, ArC-O) 146.9 (1C, ArC-S) 140.8 (1C, CH=CH-S) 134.2 (1C, CH=CH-S) 133.1 (1C, ArC-CH2) 130.6 (1C, ArCH) 129.2 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH) 129.1 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH) 127.5 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH) 113.7 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH) 83.4 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ C(CH3)2) 55.2 (1C, OCH3) 34.1 (1C, CH2CHBCH2) 33.1 (1C, CH2CH2CHB) 32.8 (4C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ (CH3)2C) 24.8 (1C, -CHBCH2CH) 24.7 (1C, CH2CH2CHB) 11B NMR (96.23 MHz, None) ÃŽ ´ ppm 33.24 IR (film): ÃŽ ½ (cm–1) 2977, 2924 (sp3 C-H Stretch), 1511, 1446(sp2 C=C Stretch), 1244, 1176, 1141 (sp3C-O Stretch), 822, 730, 687 (sp2 C-H oop bending). 2.4. Synthesis and Characterization of (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene (7): To a solution of 3,5-(CF3)2C6H3Br (24.6mg, 0.084mmol, 1.2eq) in THF (1.9mL) at -78oC was added n-BuLi (1.6M in hexanes, 0.053mL, 0.084mmol, 1.2eq) dropwise. The mixture was stirred for 1 hr at -78oC before a solution of boronic ester (32mg, 0.070mmol, 1.0eq) in THF (1.5mL) was added dropwise. The reaction mixture was stirred for 30min at -78oC and 30min at room temperature to form boron-ate complex which was further heated at 50oC for 1 hr and refluxed for 15hr. Reaction was quenched with water, EtOAc was added and layers were separated. The aqueous phase was extracted with EtOAc. Then layers were combined, washed with brine, dried (MgSO4), concentrated. The crude mixture was finally purified by column chromatography (SiO2, 2:1 Pet.Ether/EtOAc) to get desired product as colorless oil (19.87mg, 62.10%). 1H NMR (400 MHz, CDCl3) ÃŽ ´ ppm 7.14-7.07 (2H, m, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 6.85 6.80 (2H, m, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArH) 6.30 (1H, dt, J=17.00, 10.21 Hz, CH=CH-CH=CH2) 6.12-5.97 (1H, m, CH=CH-CH=CH2) 5.78-5.69 (1H, m, CH=CH-CH=CH2) 5.21-5.06 (1H, m, CH=CHH) 4.99-4.95 (1H, m, CH=CHH) 3.79 (3H, s, -CH3) 2.70-2.60 (2H, m, CH2CH2CH) 2.52-2.33 (2H, m, CH2CH2CH) 13C NMR (100 MHz, CDCl3) ÃŽ ´ ppm 157.7 (1C, ArC-O) 137.0 (1C, CH=CH2) 133.7 (1C, CH=CH-CH=CH2) 132.0 (1C, ArC-CH2) 129.5 (1C, CH=CH-CH=CH2) 129.1 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH) 114.9 (1C, CH=CH2) 113.6 (2C, 2 à ¯Ã¢â‚¬Å¡Ã‚ ´ ArCH) 55.1 (1C, CH3) 34.6 (1C, CH2CH2CH) 34.5 (1C, CH2CH2CH) IR (film): ÃŽ ½ (cm–1) 2955, 2921, 2852 (sp3 C-H Stretch), 1737, 1461(sp2 C=C Stretch), 1277, 1184, 1137 (sp3C-O Stretch), 967, 805 (sp2 C-H oop bending). HRMS (ESI) calcd. for C13H17O [M+H]+ 189.1279, found 189.1287. 2.5. Equipments 1H and 13C spectral measurements were done by using Varian NMR (400 MHz) spectrometer (model DMX 400). For protons, the chemical shifts were measured relative to tetramethylsilane (TMS) at d = 0 ppm. 3. Results and Discussion Starting material 2-(1-(4-methoxyphenyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (3) has been synthesized as colorless oil in excellent yields (77.6%) (table 1, entry 1) by using Lithiation-Borylation methodology; Carbamate (1) was reacted with pinacol (2) by using TMEDA (2a) at suitable conditions (fig.1). Spectral studies proved the structure as mentioned in literature11. By using application of olefin cross metathesis, boronic ester (3) was then reacted with (vinylsulfonyl)benzene (4) to give (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (5) as dark brown solid. Yield was again excellent (table 1, entry 2) for this reaction. Table 1: Physical states and yields Entry Substances Physical States Melting points Yield (%) 1 Colorless oil 77.60 2 Dark brown solid 82.0oC 77.25 3 Colorless oil 62.10 Boron-ate complex (6) which acted as nucleophile was synthesized by reacting (E)-2-(1-(4-methoxyphenyl)-6-(phenylsulfonyl)hex-5-en-3-yl)-4,4,5,5-tetramethyl-1,3,2-dioxaborolane (5) with aryllithium (5a). Boron-ate complex (6) showed best nucleophilic character by using 3,5-(CF3)2C6H3Br (5a) as aryllithium11 and it was then stirred at 50oC for 1hr and then refluxed for 15hrs and desired product (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene (7) was collected. 4. Conclusions: Novel (E)-1-(hexa-3,5-dien-1-yl)-4-methoxybenzene has been synthesized through a novel route and characterized by spectral techniques like IR, 1H, 13C and ms. Boron-ate complex was successfully converted into aromatic dienes. This novel synthetic route resulted in excellent yields. Acknowledgment: Authors gratefully acknowledge financial support to the work by Higher Education Commission of Pakistan and moreover authors acknowledge the Department of Chemistry, University of Engineering and Technology, Lahore-Pakistan and Superior University Lahore-Pakistan for guidance, research and laboratory facilities. References: Grubbs, R. H.; Chang, S. Tetrahedron 1998, 54, 4413–4450 Astruc D. New J. Chem., 2005, 29, 42-56. R. Larouche-Gauthier, T.G. Elford and V.K. Aggarwal, J. Am. Chem.Soc., 2011,133, 16794. Habib Hussain, Syeda Rubina Gilani, Zulfiqar Ali and Imdad Hussain, Asian Journal of Chemistry; 2013, 25, 17, 9965-9969 Hoffmann, R. W. Chem. Soc. Rev. 2003, 32, 225. Herbert C. Brown, D. Basavaiah, and N. G. Bhat, D. Basavaiah, and N. G. Bhat, J. Org. Chem. 1986, 51, 4518-4521 E. Vedejs, S. C. Fields, S. Lin, and M. R. Schrimpf, J. Org. Chem. 1995, 60, 3028-3034. Ryschkewitsch, G. E.; Garrett, J. M. J. Am. Chem. Soc. 1968, 90, 7234. Anna Bernardi, Angiolina Comotti, Cesare Gennari, Cheryl T. Hewkin, Jonathan M. Goodman, Achim Schlapbach and Ian Paterson, Tetrahedron 50, 4, 1227-1242, 1994. Bruce H. Lipshutz, Subir Ghorai, Zarko V. Boskovic, Tetrahedron, 64, 29, 2008, 6949-6954. Habib Hussain, Syeda Rubina Gilani, Zulfiqar Ali and Imdad Hussain, Asian Journal of Chemistry, In Press. [*]Corresponding Author: Habib Hussain

Business Ethics Essay -- GCSE Business Marketing Coursework

Business Ethics The statement has been made that "ethics has no place in business" and the implications of this statement and its inferring characteristics provide a complex issue in the operation of national and multinational corporations. Because ethical decision making is often not as profitable as choices that do not embrace ethical elements, the perspective has emerged that the nature of an effective business mindset inherently brings about unethical behavior. In order to consider this statement and its implications, it is necessary to recognize the ethical decision-making processes of a number of companies, and reflect upon the fiscal, organizational and operational implications of ethical choices and then relate this process to the perceived outcomes if the opposite choices were made. As an element of this evaluation, it is also necessary to consider the nature of morality and the progression of moral underpinnings for business operations and the implications as companies expand into multinational arenas. Ethics can be described as: "the activity of examining one's moral standards or the moral standards of a society, and asking how these standards apply to our lives" (11). The application of ethics in business is generally perceived as the evaluation of individual and collective moral standards, a reflection of societal morality, and then the determination of business decisions that are not only based on the efficacy of business operations, but also on these moral standards. The problem that many corporations perceive when pursuing the application of ethics in business is that ethical choices are not always the most sound business decisions. For example, when the pharmaceutical corporatio... ...issue as a whole. Individuals have a moral responsibility to take ethical action, and there is no way of denying that corporations are made up of individuals attempting to make both business and ethical determinations. Business ethics, then, must focus not only on the issues related to preventing harm to others, but also taking action that negates the passive process of allowing harm to happen. In the example of Merck, the company pursued their ethical choice not because they would be causing harm if they did not make this determination, but because if they did not take this action, they would be allowing harm to occur (48). Though it cannot be expected that every company will take this kind of action, at the very least, corporations, both national and multinational, have to determine operational ethics that prevent them from causing harm to others.

Roald Dahl was a famous British Writer :: essays research papers fc

Roald Dahl Roald Dahl was a famous British writer. He was inspired to write because of his dreams and life experiences. He enjoyed telling bedtime stories to his children. These bedtime stories were published and some were made into films. Roald Dahl was great writer and was recognized for his work. Roald Dahl was a famous British Writer. He was born in Llandeff, Wales on September 13th 1916. His parents, Harold and Sofie, came from Norway. He had four sisters, Astri, Affhild, Else and Astra, His father died when Roald was only four years old. Roald attended Repton, a private school in Derbyshire. He did not enjoy his school years, â€Å"I was appalled by the fact that masters and senior boys were allowed, literally, to wound other boys and sometimes quite severely. I couldn’t get over it. I never got over it†¦Ã¢â‚¬  These experiences inspired him to write stories in which children fight against cruel adults and authorities. When he was 18 years old, he went on expedition to Newfoundland. Upon returning to England, he worked for Shell. During World War II, he served in the Royal Air forces in Libya, Greede and Syria. Being a pilot was dangerous and Dahl had a bad crash in the desert. While he was recovering from his wounds, he had strange dreams. These dreams inspired him to write his first short stories. He wrote about his most exiting Royal Air force adventures. The Saturday Evening Post published the story, A Piece of Cake. Later, this story was included in a book called, Over To You: the Stories of flyers and flying (1946). In 1953, Roald Dahl marries Patricia Neal. They had one son and four daughters. His eldest daughter Olivia died of measles when she was eight years old. He later divorced her and remarried to Felicity Ann Crossland in 1983. Dahl’s first children’s book, The Gremlins (1943) was written for Walt Disney. The following years he wrote a collection of short stories. In 1954, the story, Someone Like You, was very successful worldwide. He wrote a sequel, KISS KISS in 1959. The two books were serialized for television in America. Some of the stories were seen in programs like Alfred Hitchcock Presents and in Tales of the Unexpected. Roald Dahl used to tell bedtime stories to his children and these became the books he is now famous for. In 1961, he published James and the Giant Peach.

The Choice to Marry :: Essays Papers

The Choice to Marry John Stuart Mill, an ardent and foundational liberal theorist, aims for apparently thorough women’s liberation through freedom and equality. To the extent that he succeeds and fails, it is largely because of his liberal understanding of humans as partially constituted by their social situation and yet partially autonomous sources of reason. Mill, following Wollstonecraft, argues that women have been systematically undereducated and neglected by society, thus channeled into a marginalized status. This condition is then used as evidence of the inferiority of women in justification and reinforcement of the very structures that constitute women (Mill 23). For this problem, Mill offers a solution of institutional change that alters the mindsets of individuals in society, and structurally transforms the laws and norms that marginalize women. Mill’s basic goal is for women to gain formal equality, from which substance will follow. He also calls for liberty, partly as an extension of equality and partly as ability for a woman to define and determine herself (in ways, he later clarifies, that â€Å"mankind be †¦ better off† (Mill 85)). Therefore, just as men, with whom women ought to be made equal, can decide what career they would pursue, so too should women be allowed to select if they become a chemist, shopkeeper, or wife. However, in the case that a woman chooses to be married, she should take on domestic duties, as he suggests this is what it means to become married. She may still keep whatever extraneous pursuits she chooses, so long as they do not conflict with her domestic duties. In this step, Mill retreats from â€Å"profession† as an entirely determined term, to one with some allowance for variations on the theme, wherein â€Å"freely chosen† side activities can be added to the married woman’s role. For Okin, Mill’s premise of liberal feminism may be acceptable, but his neglect for the economic and daily realities of domestic duties discredits his conclusions. Economically, Okin accepts Mill’s advocacy of independent property for husband and wife, but complains that this formal equality of parallel property entitlements forgets that women in domestic roles will not create the property men do, because their work is unpaid (Okin 228-299). Mill’s â€Å"assumption of the immutability of the family structure† (Okin 228) also reinforces the conditions which initially gave rise to women’s distortion into the beings who men consider inferior and more simply forces upon women the drudgery of homemaking.

Project Report on Bamboo

Chapter-1 PREFACE A growth oriented Entrepreneur will always be in search of opportunities, which can generate income, enhance long-term value and command recognition and respect in the society. Looking at the present upbeat atmosphere in the NE Region for development of industry, thrust by Government of India for the development of environment friendly alternate resources and last but not the least, the spectacular progress made by China in the bamboo based industry – The KOTHARI group has decided to put up a unit in Guwahati to manufacture Bamboo Flooring, Board & related products.During the exploratory phase, we reviewed reports & journals published by forest department / NGOs on Bamboo resource in NE Region, visited & discussed with the Bamboo growers, met with machinery manufacturers in India & abroad, attended seminars, studied market for flooring and its development potential, consulted technocrats from India and abroad about the possibility of making flooring in India using India Bamboo. We received encouraging response and could feel the potential. Now we are determined to put up project and this report provides details on various aspects of the same.Chapter-II PROJECT AT A GLANCE PRODUCT : Bamboo Flooring & Bamboo Panel Boards. PRODUCT DESCRIPTION: Bamboo flooring/board is the newest and most revolutionary products in the flooring and interior decoration concept. The unique Bamboo grain provides an exotic oriental beauty to the interior of any room, and the high quality of Bamboo compared to wood guarantees a lifetime of enjoyment. Bamboo Flooring and Bamboo Board is also the most environment friendly construction material available.Although Bamboo looks and behaves like a superior hardwood, it is actual a grass. Unlike wood forests, which take decades to regenerate, the Bamboo groves only take a few years to renew themselves. As consumer (especially in developed markets such as North America, Europe and Japan) become increasingly environment c onscious, this has become a strong marketing aspect of Bamboo products. Bamboo’s natural versatility is suitable to a variety of environments. The finished product is all-around coated and protected against insects and fungus.It is suitable for all residential and commercial installations- in bedrooms, living room, kitchens, offices, schools and hospitals. PRODUCT FEATURES : Bamboo Flooring & Boards are made from 100% renewable resource, which saves precious timbers. Apart from this, it has so many salient features- Incredible tensile strength.Light weight . Excellent appearance. Harder and more stable than wood. Easy to install. Creates friendly atmosphere for Asthma & Allergy patients. Excellent insulator of heat/cold. Environment friendliness Water- resistant. Numerous uses. MARKET POTENTIAL : The demand for Bamboo Flooring & Bamboo Panels are expending from South- East Asian Countries to European and American markets.The international market for bamboo flooring is esti mated at Rs. 750 cores and it is expending at a rate of 50% p. a. Current trends in the interior decoration industry are ‘back to nature’ i. e. away from synthetics and towards more natural products such as wood / bamboo. Due to health reasons, wood/ bamboo floors are taking away the market share from carpets (bamboo floors are hypo-allergenic and as a consequence, do not suffer from dust mite infection like other floor coverings. In addition, wood sources are becoming increasingly depleted and the consumer is becoming environmentally conscious, the market for bamboo products has increased exponentially- for flooring, paneling, and a variety of products limited only by the imagination such as doors, frames, table tops, gift items, photo frames etc. Market response to Bamboo flooring is more than encouraging particularly for its look, strength and high-class protective coating. With support from international agencies and technical experts we are very optimistic about ac hieving quality standards.INDIAN SCENARIO: With booming construction activities, scope for interior decoration activities has increased substantially. Of late, growth in use of marble and granite is reducing as Interior decoration industry always looks for new products. There have been imports of wooden and laminated floors but prohibitive duties and resultant landed price is restricting growth of such alternative products. In the domestic market, the size of the organized flooring market has been estimated at Rs. 1500 crores for all type of flooring. As the supply creates its own demand nd if the Bamboo flooring can capture even 6-7 % of the market for flooring, it will mean a market of Rs. 100 Crores to being with and it is likely to grow at a rate of at least 15% per annum. Source: INBAR Report Our initial market survey has given has us all the reasons to be excited about huge potential not only for flooring but also for wall panels where there is absolutely no new product since last decade. Moreover, a product made in India will have better acceptability to larger cross section of price sensitive India consumers.PROPOSED CAPACITY : Bamboo Flooring / Panel 60000 Mtr2 / p. a. LOCATION : Export Promotion Industrial Park, Guwahati. CAPACITY UTILISATION : 1st Year 70% p. a. 2nd Year 80% p. a. 3rd year & onwards 90% p. a. COST OF PROJECT : (Estimated) (Rs. n Lakhs) (a) Land & Development 19. 68 (b) Building 51. 76 (c) Plant & Machinery 245. 52 (d) Misc. Fixed Assets 57. 10 (e) Preliminary Expense 0. 0 (f) Preoperative Expenses 49. 29 (g)Technical Know how & training 15. 91 (h) Margin for Working Capital 26. 07 (i) Contingencies 24. 81 MEANS OF FINANCE Contribution by the Promoters: Equity by promoters 97. 3 Grant from NEC 50. 00 Contribution by the Funding Agencies: (i) Technology Development Assistance from TIFAC 245. 00 (ii) Term Loan by Institution 98. 31 490. 44 Guarantee: Apart from above, Guarantee in favour of Government of India to the tune of Rs. 0 La cs for import of machines under EPCG Scheme at concessional Customs duty. Subsidies and other incentives of capital nature have not been considered while deciding means of finance. The same can be directly reimbursed of loan. PROFITABILITY The profitability projections are as follows: [III year / normal year of operation] (Rs. in Lakhs) Sales Proceeds 494. 0 Cost of Sales 338. 18 Gross Profit Before financial expenses 155. 92 Financial Expenses 34. 59 Depreciation 28. 53 Operating Profit 92. 0 Profit After Tax 91. 18 Note: Incentives such as transport subsidy etc. have not been considered in the cost of production. The same can be directly reimbursed (as and when due) to the lending institutions as per-payment of loans. This will improve working of the company substantially. Chapter –III INTRODUCTION Flooring plays a vital role in the total appearance of any house /shop / building, whereas, very little emphasis was given in improvement and innovation of flooring materi al in India.Since last few years the awareness about the importance of flooring has increased amongst Indian consumers and now there is a visible shift from conventional cemented or mosaic flooring to Granite, Marble, Italian Marble, and Glazed Ceramic Tiles etc. for many advantages over traditional flooring. Of late, due to ease in import, demand for wooden flooring and laminated flooring is also increasing. Since most of these products are imported hence higher cost and we are sure environmental awareness will always keep Bamboo flooring ahead of wooden flooring.There is huge market potential of Bamboo Flooring and Boards in India as well as abroad. As per the ‘Country Report India’ prepared by International Network for Bamboo and Rattan (INBAR) on Bamboo Value-added industry, size of the domestic organized flooring market has been estimated at Rs. 1500 Crore for all types of premium flooring. Architects are of the opinion that since supply creates its own demand, it would be possible for Bamboo Flooring to capture 6-7 % of the market. This will result in a domestic market size of Rs. 100 Crore to begin with.Growth of the industry is estimated at 15% in the Indian market. DESCRIPTION OF THE PRODUCT AND USES World over Wooden Flooring is considered to be more up market compared to cement, marble, tiles etc. It enhances the warmth of any house and complements the decor of room. However with scarce timber resources and increasing environmental awareness people are shifting towards Bamboo Flooring, which is equally attractive and technically better than Wooden Flooring. The natural grains of Bamboo show up clearly and look very attractive. It looks very unique, elegant, and serene.The flooring is resistant to moisture, pressure, and scratch. It is flexible and lasts longer than wood. It also acts as sound and heat insulator. Bamboo flooring/board is the newest and most revolutionary product in the flooring and interior decoration industries. The uni que Bamboo grain provides an exotic oriental beauty to the interior of any room, and the high quality of Bamboo compared to wood guarantees a lifetime of enjoyment. Bamboo Flooring and bamboo board is also the most environmental friendly construction material available.Although Bamboo looks and behaves like a superior hardwood, Bamboo is actual grass-unlike wood forest, which take decades to regenerate, the Bamboo groves only take a few years to renew themselves. As consumers (especially in developed markets such as North America, Europe and Japan) have become increasingly environmentally conscious, this has become a strong marketing aspect of Bamboo. Bamboo’s natural versatility is suitable to a variety of environments. The finished product is all-around coated and protected against damp, insects, and fungus.It is suitable for all residential and commercial installations – in bedrooms, living rooms, offices, showrooms, hotels, restaurants, banquet halls, discotheques etc. Standard Bamboo flooring is manufactured as an all around tongue and groove board; a variety of sizes can be produced, the most popular being 900 mm X 90mm X 15mm, 600mm X 90mm X 15mm. Among the many possible lamination, the most common are protected with 3-layers of UV coating. COMPETING PRODUCTS Marble Granite Wooden Flooring Carpet PVC Flooring Ceramic Tiles Laminated Flooring ADVANTAGES OF BAMBOO FLOORING ) Bamboo is harder than various species of wood. It is 25% harder than oak, 23% harder than Rock Maple. So it is more stable. Tensile strength of Bamboo is 28000 psi, which is even more than steel. ii) Bamboo floors are hypoallergenic and as a consequence, do not suffer from dust mite infection like other floor coverings. It creates friendly atmosphere for Asthma & Allergy patients. iii) It is an excellent insulator. So in cold climate it helps by keeping the room temperature warm, and in air-conditioned atmosphere, it helps in power saving by maintaining room temperature. v) Bamboo flooring is U. V. Coated, which is very hard, scratch resistant, moisture resistant. v) It is easy to maintain. It can be easily cleaned with vacuum cleaner. vi) It has got excellent appearance. vii) It is lightweight and easy to install. viii) Bamboo flooring are impregnated with chemicals which makes it termite proof. ix) It is made from 100% renewable resource, which saves precious timber. So it is environment friendly too. THE LOCATIONAL ADVANTAGES The proposed unit is to be set up in the Export Promotion Industrial Park (EPIP), Amingaon ,Guwahati.We have considered different factors while selecting the site and found that there are various advantages of putting up the unit in Guwahati. Some of them are as under- a) Availability of raw as material: Due to high volume and low weight, any Bamboo related production has to be near the source. Major raw material, Bamboo is abundantly available in and around Guwahati. Bamboo can be procured from farmers in Assam, Meghalaya, Mizoram, Agartalla and North Bengal. b) Availability of Skilled Manpower: The local people of Assam have gained natural skill of Bamboo craft.They understand bamboo vary well. For these reasons, it will be much easier to train a local person. c) Availability of Land: This unit requires a converted shed of 8000 sq. ft. and additional space for storage utility and for future expansion. AIDC has confirmed availability of required land at EPIP, Amingaon. d) Availability of Utilities: Power: Uninterrupted power supply is available to all the units set up in EPIP. This will be an advantageous situation. Water: Water is also easily available. Steam:Steam will be required for manufacturing of Bamboo Flooring, which is planned to be produced by putting up a coal-fired boiler. Good quality coal is available from Meghalaya at a very economical price. e) Availability of Transport: EPIP, Amingaon is located adjacent to Guwahati dry port. All the dispatches to overseas market can be booked from there itself. Moreover, Guwahati is well connected by rain and road links with other parts of the country hence; transportation of finished product & raw material will have no difficulty at all. f) Subsidies & Incentives:Government of India & Governments of Assam is giving various incentives and concessions for the new unit put up in Assam such as Sales Tax exemption. Excise exemption, Income tax exemption, and various other subsidies. g) Infrastructure facility: Guwahati, the proposed location of the unit, is the capital city of Assam which has got all the required amenities such as schools, hotels, hospitals, colleges and other entertainment facilities. Chapter –IV RAW MATERIAL BAMBOO AN INTRODUCTION As the name suggest, the Bamboo Flooring are manufactured using Bamboo. Bamboo is an immensely useful and highly renewable natural resource.It has been used by people – most notable in Asia – since time immemorial, and its remarkable versatility as raw material is attested to in our day by a list of products which is as long as that of the 1,573 known bamboo species. From food, folder, fencing and fuel to flooring and furniture to flutes, fishing rods and even false teeth, bamboo products are used by an estimated 2. 5 billion people, or almost half of the world’s population. Although we in India are using Bamboo in various application but not much has been done for technical improvement of the manufacturing process of various products made by Bamboo.Comparatively a lot of research has been done in China to make better products. Value addition to Bamboo has been negligible in India. Bamboo, the world’s most useful plant, is a very large grass rather than a tree, yet has a timber-like quality when used as a construction material. It is the fastest growing plant in the world and certain species can reach heights of over 100 feet at rates of up to 5 centimeters per hour. It is harvested for commercial usage after three to five year s.This botanical cousin to rich and corn has over 1,000 species of varying sized and characteristics makes it amazingly versatile it may be used for building whole houses, furniture, cases, baskets, screens, farm tools, fishing rods, windmill blades, boat building, record needles, paper, kites, blowguns, polish, diesel fuel, scales, food, medicine, chopsticks, incense sticks, musical instruments, blinds, concrete reinforcement, plastic reinforcement, scaffolding, cables, both substitutes, piping, bike frames, various other structures and a host of other durable, useful, crafted items. Bamboo is also used for brewing beer.An Edison light bulb in the Smithsonian Institute in Washington, D. C. has a bamboo filament, which is still capable of burning after more than a century. The bamboo cable-supported Min Bridge in Szechwan is over 1,000 years old. BAMBOO AND ITS USES China: In a remarkably short span of time, the bamboo sector in China has transformed technologically and structurally . The last decade has seen China emerge as a pioneer in bamboo utilization and a market leader offering a variety of new products and processing techniques. The latest development in China has been the usage of bamboo as a viable replacement for wood.Bamboo mat boards have been acknowledged as an excellent substitute for plywood. Rapid growth of the bamboo plywood industry has instilled a new vibrancy in the sector. Bamboo has also been used to substitute plastics, steel and cement in new application in construction of houses, and manufacturing of furniture and agricultural tools and implements with application of sophisticated design, knowledge and use of improved composite technologies. Bamboo has an important industrial role in paper & pulp manufacturing in China. With a large and expending market, China is the world leader in bamboo shoot production and consumption.Growth of significant scale in China bamboo sector has been possible through coordinated research and its applicati on, incentive regimes, provisioning of support services, changes in agro forestry practices, and the fostering of close linkages with markets. Other Southeast Asian Countries: In other Southeast countries, however, apart from Thailand, which now boasts of bamboo shoot export equivalent to that of China, there has been little or on progress. It is still only the rural poor who continue to be principal users of bamboo. In Bangladesh, 80-90 % of rural houses are constructed from bamboo, as are many rural dwellings in India.Philippines, Nepal and Thailand. South America: In South America, bamboo utilization is small compared to Asia, except in localized areas. A large bamboo specie – Guadua anaustifolia, has been used for a housing programme in Costa Rica through a large-scale internationally funded bamboo project. All Central American countries have shown interest in this project. South Africa: Bamboo is valued in Kenya for soil stabilization. It is used to some extent in constr uction and fuel. India: In India, the principal usage of bamboo is in the paper industry, as scaffolding in construction material or in the handicrafts sector.Among other uses, bamboo splits or wholes are used as a fencing material and for making various types of tool handles, ladders, and scaffolding. Splits as well as slivers types of tool handles, ladders, and scaffolding. Splits as well as slivers are used to make a wide range of products such as baskets, the core of incense-sticks, kites and toys, flutes and a large number of handicraft items. They are used to make cages for poultry, drying, packaging, and transport of grains. Bamboo slivers are woven into mats and used to manufacture mat boards. However there is very limited value addition that takes place on these products.Also, since there is no automation in the manufacturing process, the manually made products are often of non-standard sizes. The majority of these products are consumed and sold at the local market-level on ly. The bulk utilization of bamboo in industry is in the manufacture of paper & pulp. The 13. 47 million tones of bamboo harvested annual gets utilized industrially in paper mills, as scaffolding in fencing, for internal consumption in bamboo-growing householders, handicrafts and miscellaneous items like incense-sticks, ladders, ice-cream sticks, agricultural implements etc.Again, no reliable estimates of quantities are available for any of these items. The estimate of consumption in each of the above categories is based on primary information and on an analysis of the industry size and growth rates. Paper: The total production of paper in India is 205 million tones. Paper industry experts have indicates that 25% of the raw material requirement of the industry is currently met through bamboo. Hence, the quantity of wet bamboo required for this is 2. 5 million tones (4 kg of wet bamboo is needed to produce 1 kg of paper. )Internal Consumption: According to the survey among grower hou seholds in the NER, internal consumption for fencing, baskets, temporary structure, fishing rod etc. is 10% of the harvest. Of 13. 47 million tones, this translates to 1. 35 million tones approximately. Scaffolding: The value of scaffolding is 0. 1% to 0. 5% of the total value of the construction industry. The total value of the construction industry in India comprising the residential, commercial, industry and infrastructure segments is currently estimated as Rs. 292,000 crore. Assuming 0. 25% value of bamboo scaffolding in the residential and commercial segments and 0. % in industrial and infrastructure construction, the total value of bamboo used for scaffolding is Rs. 340 crore (for 3. 4 million tones-price of one tone of bamboo is Rs. 1000) Handicrafts: About 5. 9 million tones of bamboo is utilized in commercial consumption in the paper industry and for scaffolding purpose. Taking a ratio of 3. 2 for commercial to internal consumption and making of handicraft, etc. the figure arrived at is 3. 9 million tones. Of this, 1. 35 million tones are used for internal consumption, leaving a balance of 2. 55 million tones, which is used for handicraft.These include baskets for decorative as well as packaging purpose (for carrying fruits, vegetables and livestock, etc. ), sericulture trays, mats, wall coverings, and furniture items such as stool, chairs, tables etc. Miscellaneous: Bamboo is also used for incense-sticks, ice-cream sticks, toothpicks, chopsticks, agricultural props in field, implements and tools, ladders, lathis, walking-sticks, fishing rods, boat masts, bows and arrows, flag poles, paddles, kites, fire crackers, etc. Agrabatti (Incense-stick): About 1,000,000 million incense-sticks are produced annually.Since 1000 sticks weight 1 Kg, the weight of 1,000,000, million sticks is 1 million tones. The weight of bamboo in 1 million tones of incense-sticks amounts to 0. 33 million tones. To produce 1 Kg of bamboo sticks, for incense-sticks, 2 Kg of bamboo is needed. Thus 0. 67 million tones of bamboo is consumed by the incense-sticks industry. Ladder: The construction industry is currently valued at Rs. 292,000 crore, if 0. 02% is attributed to ladders used for construction the value of the ladder industry is in the reign of Rs. 58 crore which is equivalent to 0. 29 million tones of bamboo.As per Hindu custom, biers are used to carry the dead to the cremation ground. The death rate is currently 7. 8% which amounts to 7. 8 crore deaths per year. If bamboo biers are used in 5% of the cases, there would be a requirement of 400,000 bamboo annually, which is equivalent to 0. 08 million tones of bamboo (assuming 20 Kg bamboo per bier). The total bamboo consumed in ladder production is 0. 37 million tones. Other Application: Ice-cream sticks, chopsticks, toothpicks, agriculture props, implement and tool handles, walking sticks and lathis, boat masts and paddles as well as fishing rods, etc. onsume at least another 0. 93 million tones of bam boo annually. The total consumption of bamboo for miscellaneous purposes thus amounts to 1. 97 million tones. Illegal Exports: Of the total harvested quantity of 13. 47 million tones, 11. 77 million tones are used as described in the foregoing. The balance 1. 7 million tones could be attributed to the illegal trade between the NER and neighboring countries (Bangladesh, Nepal and Myanmar). BAMBOO STOCK POSITION [1995 TO 2001] Experts suggest that 150 million tones of bamboo was available in the year 1995.There are limits to the regeneration of bamboo since it can be regenerated only to the extent of the harvesting that takes place. The growing stock of bamboo is 150 million tones, of which 2. 35 million tones harvested from private forest can be assumed to depleted every year from forest. The current net availability of bamboo is 133 million on as â€Å"as-is basis†. However, all of this is not in usable from. There are certain factors that have to be used to discount the quan tity of available bamboo. CHARACTERISTIC OF BAMBOO CULMSThickness of the culms: The culm of the bamboo is hollow in most cases and its wall thickness varies across species. Different species of bamboo have different wall thickness. A few species of bamboo, however, are solid. The general properties of the bamboo culm vary according to its anatomical, chemical, physical and mechanical characteristics Bamboo is particularly strong at the node where there is an inner disc called septum, which connects the outside walls, strengthening the stalk and separating it into compartments. Bamboo is widest at ground level, but is quite consistent in diameter throughout its length.Anatomical structure of the culms: The bamboo culm consists of two epidermal layers, the inner one is thicker and highly lignified while the outer one is covered by a cutinised layer with a wax coating. The outside portion of the culm wall is dense, containing about 5 percent silica. It has an exterior waterproof film o n the softer interior portion as well. The cells in the culm are axially oriented in the inter-nodal region and provide transverse interconnections in the nodal region. There are no radial cell elements and therefore, lateral movements of nutrients or liquids is greatly hindered.The internodes of almost all bamboo species have a culm wall of varying thickness surrounding a large cavity called a lacuna. The density of bamboo varies from 500 to 800 Kg/m3, depending on the moisture content. It increases progressively from the central to the peripheral parts of the culms. Chemical characteristics of the culms: The culm are consists of about 50% parenchyma, 40% fibar and 10% conducting tissues with some variation depending upon species. The major chemical constituents of a bamboo culm are cellulose; hemi cellulose and lignin while minor constituents are resins, tannins, waxes and inorganic salts.The chemical composition various with species, condition of growth, age, season, and part of the culm. The nodes contain less water-soluble extractives, pentosans and lignin but more cellulose than internodes. The silica content is high in the epidermis, very little in the nodes and none in the internodes. The nodal portion of a clum has tower hemi hemi cellulose content, but a higher content of extractives, pentosans, lignin and ash than the inter nodal portion. As a result the node is not elastic enough for splitting or for making strips and matting.Bamboo culms for weaving are therefore chosen from species that are easy to split and are not old enough to be brittle (preferably below two years). Physical characteristics of the culm: One aspect of the structure of bamboo is noteworthy: unlink wood it does it does not have any â€Å"rays† (the dark spots on the surface). Rays transport and store food, mostly sugar, but they weaken the material. Consequently, bamboo is stronger than wood, especially in shear. The wall thickness and length of the bamboo makes it natura lly durable. The basal portion is therefore more durable than the top.Bamboo possesses very high moisture content, which various with age and the season of felling. The moisture content also various from bottom to top and from the innermost layers to the periphery, and decreases with age. The shrinkage is related to wall thickness and culm diameter. Mechanical characteristics of culms: Bamboo is known for its high tensile strength. To reach its optimum strength there is an age of maturity for each species. In air-dry bamboos depending on the species, the moisture content various from 7 to 18%, specific gravity from 0. 428 to 0. 17, fiber stress at elastic limit from 16 to 120 N/mm2 modules of rapture from 33 to 160 N/mm2, modules of elasticity from 3 to 22kN/mm2 and compression strength parallel to grain from 26-78N/mm2. The Physiological Structure of Bamboo: The vegetative parts of a bamboo plant consist of roots, rhizome, culm, culm-sheaths, branches, and leaves. Roots: The profus e, fibrous roots from a dense network in the soil. Rhizome: The basal portion of the culm, which grows horizontally under the soil surface with short internodes, is called the rhizome. In its natural habitat, the bamboo plant grows from seeds or rhizomes.Unlink trees bamboo does not have a central trunk; the rhizomes provides the foundation. The extensive rhizome system stores the nutrients required for the plant’s rapid growth. The rhizome branches out from the root facilitate the vegetative propagation. This reproductive characteristic makes bamboo an â€Å"active spreading plant† which â€Å"unless inhibited will extend growth over a large area†. There are two types of rhizome system namely Sympodial and Monopodial. In the sympodial system, the apex of the rhizome gives rise to a shoot that grows into a culm, the woody stem of bamboo. These culms grow together as clump.In the monopodial system, the lateral bud from each internode develops into a clum or a rhi zome. As the apex of the rhizome grows horizontal to the ground at a distance from one another. Culm: A shoot of bamboo is usually hollow except at the nodes, which are often swollen. A young shoot is protected by a number of sheaths, which fall off as the shoot grows into a mature culm. In the hollow inner area, there are some horizontal partitions called diaphragms. On the outside these partitions have a ring around the culm. The diaphragm and the ring outside together from a node. Branches grow from these nodes.The part between two nodes is called an inter-node. The internodes of most bamboos are hollow, that is, they have a cavity. The wall of the culm is simply the clum wall. Chapter V MARKET POTENTIAL The Bamboo Flooring is becoming popular because of its better look and superior quality over other flooring materials. THE INDIAN SCENARIO The materials commonly used for flooring in India are Granite, Marble, Mosaic, Cemented floor etc. Since last few years, wooden flooring has also becoming popular in India. These different types of flooring are available in wide range of prices starting from Rs. 0 per sq. ft to Rs. 700 per sq. ft. The use of wooden is increasing particularly for application in offices & showrooms, banquet halls, discotheques, hotels, restaurants, conference rooms etc. There is a myth among the consumers that it is not suitable for Indian climate whereas wooden flooring is considered to be very convenient and it also helps in power saving particularly in the air-conditioned atmosphere. The consumers are required to be educated about the advantages of these flooring. Bamboo flooring has not yet been introduced in the Indian market.But considering its advantages over Wooden as well as bring shift from some of premium flooring presently available in the market. Bamboo flooring which is less expensive than other premium flooring is scratch & moisture resistant because of high quality U V Coating, there should be good demand for the product in India. As per the Country Report: India published by International Network for Bamboo And Rattan (INBAR) on Bamboo Value-added Industry, the total market for Bamboo flooring in India has been estimated at Rs. 200 Crores which is likely to grow at a rate of at least 15% per year.THE INTERNATIONAL SCENARIO There is an export potential, which can be realized for bamboo-based flooring. There is Rs. 750 Crores market for Bamboo flooring which is growing at a rate of 50% per annum. Indian companies can trap this growing demand. China is a major player in the filed of Bamboo flooring. They have been constantly researching on the manufacturing technique of Bamboo flooring & related products and hence they have an edge. However, for India companies, it will not be a problem to compete technically with China considering developed wood working industry in India.Moreover the species of Bamboo available in India are also considered better for manufacturing of Bamboo flooring because these are h arder than the species available in China. Chapter VI TECHNICAL FEASIBILITY TECHNICAL KNOWHOW Although not much been done in India respect to technicalities of Bamboo Flooring manufacturing. We feel Indian machinery manufacturers will have no difficulties in providing most of the machines by modifying there existing machines as per process requirement. Moreover, well-developed wood working machinery industry in India will be an additional advantages.All the basic machines required for this project are either readily available in India or needs little modification to make them suitable for this specific application only very few finishing machines are proposed to be imported from Taiwan/Europe. In 2001, United Nations Industrial Development Organization (UNIDO) established Cane & Bamboo Technology Center (CBTC) in Guwahati which helps in implementation of Bamboo & Cane related project, delivers technical assistance and arrange for training of man power required for this project.The U nited Nations Development Programme (UNDP) assisted â€Å"Cane and Bamboo Technical Up gradation and Networking Project†, covering the seven North Eastern States of India. The Cane and Bamboo Technology â€Å"Project† is a sub-programme of the large Technology Management Programme (TMP). The Development of Science and Technology, Government of India is the Executing Agency for the TMP. While the United Nations Industrial Development Organization (UNIDO) is the assigned Implementation Agency. The CBTC acts as the secretariat and coordination body of the Network and is the conduit for the network’s linkages.OBJECTIVES: The Cane and Bamboo Technological Up technologies and Networking Projects envisages the following as its major areas of interest: Identification, adaptation and dissemination of technologies for economic enhancement of craftspeople small entrepreneurs in the Cane and Bamboo Sector of North East India. Strengthening existing institutions by enhancing their networking capacities and linking them with specialized institution in India and abroad through the Cane and Bamboo Technology Center (CBTC).Enhancing access of craftspeople and small entrepreneurs to improved technology and knowledge thereby promoting employment opportunities and income generation ROLE OF THE CBTS: The CBTS is expected to play multiple roles, which constitute: Acting as a repository of information and technologies Playing out the role of a coordinator of sub-programme activities Being a vehicle for the sharing of information amongst resource and support institution, entrepreneurs, craftsmen and villagers. Acting as a platform for networking amongst constituent elements of the sectorPerforming as a catalyst to enhance the scale and depth of economic activity in the sector FOCUS AREAS: Generally speaking, the primary and secondary areas of focus are firstly, on promoting poverty eradication and sustainable livelihoods, and secondly on generation of sustainable livelihood and employment opportunities. The main focus areas are: The need to evolve and promote a better understanding of the sector Set agenda for coordinated R & D activities, strengthen institutions and agencies and create coordination mechanisms for the sectorReview the regulatory and access regime-in forest areas, for agro-forestry and at the household/homestead level Disseminate technologies and knowledge Provides support services for the sector MANUFACTURING PROCESS The process for manufacturing of Bamboo Flooring can be divided into three parts: 1. Making of Bamboo Strips: a) Straight, 4-5 years matured Bamboo is cross cut into the required length. b) Out-side knots are removed. c) Bamboo is put through a splitting machine to split the strips of required width. d) Inside knots and outside skin is removed. ) Strips are boiled and treated in a mixture of water, hydrogen peroxide and boric acid to remove sugar, starch, mildew, and pests. f) Strips are put in Impregnation pla nt where chemicals are injected under high pressure to protect the same from insect/pest attack for lifelong. g) After open drying, the strips the same are further dried in a Kiln to bring down the moisture level to 8-10%. h) For giving darker brownish shade to final products, strips can be given Carbon treatment by putting the same under high heat/pressure causing coloration impregnated throughout the sticks. ) Each strip is then passed through Four-side planning machine to get accurate rectangular shape. 2. Making of Bamboo Board: After thorough sorting, i) Strips are cut into the required length in the sizing machine. i)Glue is applied in the Gluing machine. i) Glued strips are assembled together into rough board. i) These rough boards are given required pressure in Hot Press (specially designed for this process). i) Boards are put into a Chilling Press for something till the temperature comes down to normal. i) One surface of duly pressed boards is finished on Planing machine. . Making of Bamboo Parquets: a) The specific size of Bamboo boards is passed through a rip saw to make one side plain. b) The side tongue & groove is milled into the board. c) The board is passed through a cutting and shaping machine where the end tongue & groove is milled. d) The parquet is passed through a wide belt sander for the top sanding. e) UV Basecoat is sprayed on the bottom and side of the parquets to make it moisture resistant and then again through a roller coater for top coating of UV Basecoat. f) Painted parquet is passed through U. V. Curing machine for hardening of the chemical (coat). ) It is again passed through a wide belt sander for smoother sanding. h) The above process (e, f & g) is repeated again for better finishing. i) U. V. finishing coat is applied on the Parquets through Roller Coating machine. j) Parquets are passed through U. V. Curing machine for hardening. k) Each and every parquet is thoroughly inspected and the same is packed in the corrugated boxes . Process flow has been shown in the next Sheet. EFFLUENT TREATMENT There will not be any Water/Air/Sound pollution. It has been proposed to install. Dust collectors for the collection of Dust generated in the process.The Bamboo dust can later be used for manufacturing of Particle Board. Similarly Dust collector & Chimney will be installed with the coal boiler. AVAILABILITY OF RAW MATERIAL The major raw material required for this project is Bamboo, which is abundantly available of bamboo in India, particularly in North East Region. India has the second largest reserve of bamboo in the world out of which NE Region accounts for 54% In NE Region, apart from the Bamboo available in the forest, there is a tradition to grow bamboo in the homestead, garden, field barriers etc.AVAILABILITY OF MACHINERY Different machines required for the primary processing of bamboo are available in India. Other machine such as Strip Sizing Machine, Gluing Machine, Bamboo Board Joining Machine. One Side Pla ner, Rip-Saw etc. are available in India particularly for wood working however, the same can easily be modified to make them suitable for this specific application. Some important finishing machines such as Five Side Grinding Machine, Double end Cutting Machine, Wide Belt Sanders, U V Coating Machine etc. Are being proposed to be imported.Wherever possible, we have opted for the Indian machines so that after-sales services and spares can be made easily available as and when needed and it will also reduce the cost of the project and thereby reduces the financial burden. We are ensuring better machines without compromising the quality. Selection of the plant and machinery has been done considering different stages of manufacturing process and balancing the capacity. PROPOSED PLANT CAPACITY The manufacturing capacity of the proposed plant will be 60000 meter2 per annum. This is the minimum viable capacity. The same can be increased in shorter duration.It is unlikely for a new unit to a chieve maximum capacity utilization in the initial years of operation owing to various factors like stability in process coordination, training of working, supply of required quality of raw material and consumables etc. therefore, all the calculation have been made of 70%, 80%, 90% capacity utilization in 1st, 2nd, & 3rd year onward respectively. PRODUCT SPECIFICATIONS The Bamboo flooring are available in different styles, colours, finished and sizes, which are as under- A) styles: I Horizontal: Bamboo strips are joined horizontally. II. Vertical:Bamboo strips are joined vertically. B) Colours: Coffee 7 Natural There can be different shades from normal to dark brown. C) Finish: Matte & Glossy. Other finish such as semi-gloss, 65:35 Matte & Gloss etc. can also be made as per the market demands. D) Sizes: 900 mm X 90 mm X 15 mm. 600 mm X 90 mm X 15 mm 900 mm X 90 mm X 12 mm 600 mm X 90 mm X 12 mm These are the sizes commonly sold in the market but Parquets can be manufactured in diffe rent sizes and thickness. MAN POWER REQUIREMENT Total requirement of manpower can be broadly divided into two categories: 1. Technical Personnel:The technical personnel include engaged in production, maintenance, running of utilities and services facilities etc. These can further be categorized as: a) Factory Staffs b) Workers Chapter VII ECONOMIC VIABILITY h) Land & development: The plant is proposed be put up in Export Promotion Industrial Park (EPIP), Amingaon, guwahati, developed by AIDC. We have already approached AIDC for availability of land and they have assured us land as per our requirement on long-term lease (60 years). Various other expenses on site development such as land leveling, boundary wall, internal roads, etc. ave been considered while calculating the total cost of land and site development. The details of which are shown in the table below- h) Building: A covered shed of 8000 sq, ft. will be required for smooth operation of the plant. Apart from this, a semi pu cca shed will be required for preliminary Bamboo processing and space will be required for administration, storage, utilities etc. We have planned the layout for the building considering different areas of operation, safety regulation, provision for ventilation, free movements of men and material etc.The building construction cost has been estimated based on the offers received from local builders. The total cost of building is estimated at Rs. 51. 76 Lacs as explained in the Table below- c) Plant & Machinery: The selection of Plant & Machinery has been done based on the offers received from various machinery suppliers, their technical competitiveness, price, after-sale service simplicity of operation, efficiency of the machine, guarantee etc. The total cost of Imported & Indigenous Plant & machinery are shown in the Tables on the next sheet. d) Miscellaneous Fixed Assets:Apart from the main plant & machinery, various other equipment will be required such as Boiler, D. G. Set, Compr essor, material handling equipments, fire fighting equipments, furniture & fixtures, office equipments etc. We have worked out the requirements of such equipments, the details of which are as under: e) Preliminary & pre-operative expenses: This includes the expenses for company formation, interest during construction period, initial expenses on traveling, communication and other basic expenses during the pre-operation period. Total preliminary expenses are Rs. . 30 Lacs and preoperative expenses has been estimated at Rs. 49. 29 Lacs. f) Contingencies: Provision has been made towards contingencies in the total cost of project. The details of which is as under: g) Technical Know-how & Training: The total cost for Technical Know-how, Training of technical personnel & consultants’ fee has been estimated at Rs. 15. 91 Lacs. The detailed calculation has been shown in the next table. h) Margin money for working capital: The total requirement of working of capital is estimated at Rs. 6. 07 Lacs. The detailed calculation of requirement of Working capital has been shown in the next table. SOURSES OF FUNDS The total long-term fund requirement of the proposed unit is estimated to be Rs. 490. 44 Lacs, which is proposed to be financed as under: Subsidies & other incentives of capital nature have not been considered while deciding means of finance. The same can be directly reimbursed to the finding institutions towards repayment of loan. We seek equity participation from institutions for reducing interest outgo at least for a period of 3-5 years.The same can be brought back by the promoters at mutually agreed terms. TOTAL COST OF MANUFACTURING: It has been calculated by calculating cost of raw material, salary & wages, power & fuel, consumables, repair & maintenance, factory overheads etc. These calculations are based on certain assumption during the 1st, 2nd, & 3rd years & onwards of operation has been assumed to be 70%, 80%, & 90% respectively of the installed capac ity. The installed capacity of the proposed unit is estimated at 60000 meter2. the cost of various items has been calculated as per the prevailing rates in the market.Incentives such as transport subsidy, D. G. Set subsidy etc. have not been considered. The same can be directly reimbursed, as and when received, to the lending institutions as prepayment of loan. This will improve the working of the cost of manufacturing estimated for the next 10 years. RAW MATERIAL: Bamboo is the main raw material for making Flooring. We have worked out requirement of Bamboo after considering wastage. Farmer have to be educated to harvest our required quality of Bamboo which may take some time.It is therefore estimated that in the 1st year of operation we shall have higher wastage. Such wastage will gradually reduce. We shall have incentive scheme to encourage farmers for regular flow of homogeneous quality of Bamboo. This will lead to lower wastage, reduced cost of production and smooth operation on the machine. We assume after 3rd year we shall get advantage of regulated supply of Bamboo clums. CONSUMEABLE AND STORES: This includes Glue, U V coating material, various chemicals for pre processing of bamboo, packing material, stores & spares etc.Requirement of the same at 100% capacity utilization has been shown below: POWER: The total annual requirement of the proposed unit works out to 791900 KVA at installed capacity. Calculation of requirements of power and cost has been shown as under: FULE: The total annual requirement of Coal for running the boiler has been worked out at 1408 MT per annum at installed capacity. Calculation of requirements of Coal and cost has been shown as under: SALARY & WAGES: The requirements of Skilled, Semi skilled and unskilled labour has been orked out as per the production process and machine hours. The requirement of Technical & Supervisory personnel & their total Salary & Wages has been calculated in the Table on the next sheet. We have also es timated an annual increases of 5% in the Salary & Wages and have also provided for Fringe benefits @ 25% of Salary & Wages. REPAIRS AND MAINTENANCE: The repair and maintenance of the capital assets has been taken at 1%, 2%, & 3% of the total cost of fixed assets in the 1st year, 2nd year, and 3rd year & onwards respectively.FACTORY OVERHEADS: Overheads such as Rent and Taxes, Insurance, miscellaneous expenses have been considered on best judgment basis to make adequate provision in the total cost of production. These have been estimated at Rs. 13. 74 Lacs in the first year of operation. We have also made a provision of increase in this cost @ 10% per annum. ESTIMATE OF COST OF SALES, AND PROFITABILITY The estimate of cost of sales, realization & profitability for the next 10 years of operation has been shown as under: ADMINISTRSTIVE & SALES SALARY:The requirements of Administrative & Sales personnel & total Salary & Wages has been calculated as under: We have also estimated an annua l increase of 5% in the Salary & Wages and have also provided for Fringe benefits @ 25% of Salary & Wages. ADMINISTRATIVE OVERHEADS: Adequate provision has been made for administrative overheads and estimated at Rs. 12. 83 in the subsequent years. SELLING OVERHEADS: Being a consumer product planned sales promotion and regular advertising will be essential apart from organizing sales meet and participation in fairs.Total sales expenses have been estimated at Rs. 33. 68 Lacs in the first year of operation. This includes 7% of sales realization of finished goods towards advertisement & publicity and balance towards miscellaneous sales expenses. A provision of an annual increase of expenses at 10% has been made in the subsequent years. PRODUCTION SALES REALISATION: Calculations of the sales realization are based on the prevailing selling price of the product in the international market. The details of sales realization at 100% capacity utilization are as under: INTEREST:Interest on term loans for capital investment and bank borrowing for working capital has been worked out as under: Working capital from Bank – 15. 00% Term loan from Financial Institution – 15. 00% Technology Development Assistance from TIFCA – 4% The details of repayment of term loan and interest thereon have been shown in the next two tables. FINANCIAL PROJECTIONS Various financial projections calculated for the proposed unit which confirm the economic viability of the project, are: . CASH FLOW STATEMENT: The cash estimates for 10 years are given in the table below- 2. BREAK-EVEN ANALYSIS The details working on break-even point has been shown in the table below: We have taken the figures of 3rd year of operation i. e. optimum year for the purpose of calculating break-even point. 3. UNIT COST OF PRODUCTION: Total Works Cost of Sales, Contributing & Net Contribution of each square meter/Square feet has been shown in the table below: 4. BALANCE SHEET: Project Balance Sheet for n ext 10 years of operation is as under: SWOT ANALYSISStrengths: Vast Bamboo source for commercial exploitation at competitive price. Local people with skill to make Bamboo handicraft will be suitable for this project. Same set of machines can produce other related products such as ceiling boards, door panels, wooden flooring etc. Weakness: There is no defined goal or policy for encouraging planned bamboo cultivation. Wastage will be higher in the initial phase. Farmers have to be educated for maintaining quality requirements. Opportunities: The usage of wood is on an increases but wood resources are declining in India.Moreover the Supreme Court has banned felling of timber in North East region resulting in closure of plywood units. Wood import can be reduced if Bamboo-based products. Threats: Bamboo Flooring industry is well established in China. Their product is already acceptable in the international market. We will have to compete with them in future. There can be shortage of part icular of Bamboo after flooring, which is likely to take place between 2003-2007. Poor infrastructure in the North East. SENSITIVITY ANALYSIS Sensitivity Analysis gives an indication of how sensitive the project is to changes in certain assumptions.This analysis has been carried out to see how the profitability would change if there is certain change in the factor concerned. This sensitivity shows the effect of increases and reductions in raw material price, capacity utilization, selling price, publicity expenses and the profitability shows the impact of that particular factor. PEST ANALYSIS The following analysis gives an overview of the environment in which the Bamboo flooring industry will have to operate. We have analyzed the Political, Economic, Socio-cultural and Technological environment for the industry.POLITICAL ENVIRONMENT I Finished Product Even if Bamboo flooring is imported at ‘0’ duty from China, the landed cost is quite high compared to our proposed selli ng price. The local selling price in Nepal market is also quite high due to higher Bamboo procurement price to them. Hence we do not see any threat from imported Bamboo Flooring. We may however have to compete with the other Bamboo Flooring manufacturers in the country but that would also add to overall market growth and awareness of the product. II Import Duties on ConsumablesImport duty on consumables is also very high. The only consumable, which is required to be imported at the initial stage, is U V coating. Cost of U V Coating to the total cost of production is 3. 50% only (including duty), hence it will not significantly affect the profitability. III Other Levies Since this unit is being put up in Assam, products will be exempted from Sales tax & excise duty. Thus it will be at an advantageous position as compared to any other unit, which may come up in other parts of the country. IV Ban on falling of Trees Supreme Court of India banned felling of trees in NE Region.This will make wooden flooring a costly substitute. In the recent years, Government of India is giving all thrust for adding value and creating awareness about uses of Bamboo. ECONOMIC ENVIRONMENT I Disposable Income of the Population With the sustained growth in the GDP of approximately 5-6% in the last few years there has been a high rate of growth in the disposable income of the Indian households. The NCAER data reveals that the middle (annual household income between Rs. 62,000 and 86,000) and the high (annual household income higher than Rs. 6,000) income segments have growth at a compounded average growth rate of 13% and 17% respectively between 1989-90 and 1993-94. This increases demand for the luxury products. II Availability of Easy Housing Finance Housing finance has picked up substantially in India as the rate of interest for housing loan has been reduced substantial. It has gone down to as low as 10%. Moreover there are other income tax advantages too for the investment made in ho using. Hence the construction industry is bamboo. This will in turn boost demand for various products that obviously includes flooring material.As is evident from above Tables, India has about 157. 2 million households of which about 52 percent fall in the low income (upto Rs. 20. 000) category; a further 20 percent mane purchasing power of about Rs. 9,000 p. a. constitute another 12% of total. Conclusions drawn from the NCAER data is of great significance from the point of view of the purchasing power of the consumer. When compared with the data from the previous estimates it appears that the upper middle and high-income segment of the population has been growing faster. Since a major chunk of demand for this sector is expected to get larger in the near future.Within the upper middle and high-income segment, the rural households are growing at a far more impressive rate than their urban counterparts. Roughly about 137 million people belong to upper middle and high-income categories i. e. income of Rs. 34,500 p. a. This is a fairly large size indicating that the marketing of ‘niche’ products can be the promising area. II Lifestyle Changes With more and more workingwomen in the Indian families, there participation in decision making at home is increasing. Women are always expected to be connoisseur of rich test & beauty.Bamboo flooring being user friendly, easy to clean & maintain shall get attention of women and help shift from other flooring materials. The Indian families are on the lookout for alternate ways to do household chores. Also declining supply of household workers has led to demand for products, which required less maintenance. Bamboo flooring does not required mopping, cleaning etc. It can be easily cleaned with Vacuum Cleaner. This will have an impact on the mental makeup of women in particular & in the urbanized in general. III Health Consciousness Pollution is one of the main reasons for Asthma and Allergy.People with these disease s have started avoiding woolen / synthetic carpets because these diseases these carpets become the storehouse of dust mites, which aggravates their problem. Part of the market for carpet will definitely shift towards Bamboo flooring. TECHNOLOGICAL I Life Cycle Every product has lifecycle. With technological department everyday new products are introduced in the market, but customers prefer the product, which meets their requirement. Bamboo flooring, which looks better & makes one feel better will create its own niche market.Being a natural product, it is unlikely to loose its charm for long time to come. II New Development Manufacturing of Bamboo flooring is comparatively a new technology. There is likely to be continuous research on the subject and regular improvement in all aspects of manufacturing. The areas, which require attention, are a) Saving on wastage b) Further mechanization c) Better & economical coating material d) Alternative uses. This will result in better flooring a t a reasonable price. So it will further gear up to meet any challenge from any new products.